Homepage placements
Homepage links are usually chosen for visibility and a clearly defined location. They can be useful for important target pages, brand-led campaigns, or a mixed authority plan.
Sidebar placements
Sidebar links may appear across many pages or within a defined section, depending on the site. Buyers should confirm the exact coverage and duration rather than assuming every sidebar placement is identical.
Blogroll placements
Blogroll links are typically presented as a recurring list of recommended or related websites. Their location, prominence, and sitewide reach can vary, so the approval stage matters.
- Use a mixed placement strategy when appropriate
- Confirm duration and visibility
- Avoid overusing one anchor type
- Keep market and language relevance in view